Videos are everywhere.
Social Media, TV, Billboards. Everywhere you go, videos are there.
And one medium where videos are starting to take over is websites!
Embedding videos in your website is a powerful way to engage visitors and enhance your site's content.
With the rise of short-form videos, such as YouTube Shorts, integrating these dynamic clips into your web pages can significantly boost user interaction and retention.
In this guide, we will explore the importance of videos on your website, the growth of short-form videos, and the steps to successfully embed YouTube Shorts in Framer.
Why Videos Are Important In 2024
Videos have become an essential element of web design, offering several benefits that can enhance your site's performance:
Engagement
Videos capture attention more effectively than text or static images, keeping users on your site longer.
SEO Benefits
Search engines favor video content, leading to improved rankings and visibility.
Information Delivery
Videos can convey complex information quickly and clearly, enhancing user understanding and satisfaction.
Social Sharing
Engaging video content is more likely to be shared, increasing your site's reach and influence.
The Growth of Short-Form Video
While we’ve seen a rise in videos, a big part of it is Short-form videos that have surged in popularity, driven by platforms like TikTok, Instagram Reels, and YouTube Shorts.
These bite-sized clips are easy to consume, making them ideal for capturing the attention of today's fast-paced digital audience.
According to a report by Wyzowl, 82% of people have been convinced to buy a product or service by watching a video.
As short-from videos are on the rise, here’s how you can embed them in your Framer website.
How Do You Embed a YouTube Video in Framer?
Embedding a standard YouTube video in Framer is straightforward, thanks to YouTube component.
Use the YouTube Component: Framer provides a dedicated YouTube component that simplifies video embedding.
Paste the URL: Once you have the YouTube component on your canvas, simply paste the URL of the desired video into the component's settings. The video will automatically appear and be ready for customization.
Why You Can’t Embed Shorts in the YouTube Component
Embedding YouTube Shorts directly using the standard YouTube component in Framer can be problematic because of the format and nature of Shorts URLs.
Unlike traditional YouTube video links, Shorts links do not directly lead to the video file but rather to a special Shorts player designed for mobile consumption.
This is why pasting a Shorts link into the YouTube component may not work as expected.
How to Embed Shorts in the YouTube Component (The Correct Way)
Despite these challenges, there is a workaround to embed YouTube Shorts in Framer effectively:
Start by hitting the like button on the Shorts video you want to embed. This action will save the video to your liked videos playlist.
Navigate to your YouTube account's "Liked Videos" section. This playlist stores all videos you've liked, including Shorts.
From your liked videos, open the Shorts video. The URL should now reflect a standard YouTube video format, suitable for embedding.
With the correct URL, return to Framer and paste it into the YouTube component's settings. The Shorts video should now display correctly within your project, appearing as a regular YouTube video.
Closing Thoughts
Embedding YouTube Shorts in Framer is a valuable skill that can enrich your website with engaging short-form content.
By understanding the nuances of Shorts URLs and utilizing the workaround outlined above, you can seamlessly integrate these dynamic videos into your site.
As short-form content continues to dominate the digital landscape, leveraging its potential can help you connect with audiences more effectively and enhance your online presence.
Embrace the power of video with Framer to create a captivating and interactive web experience for your visitors.
